Before You Start

Recommended Courses

• Build Your Personal Brand — content pillars support a coherent brand, not random posts
• Copywriting for Course Creators — social media posts use the same persuasion skills as sales copy
• Facebook & Instagram Ads — organic content + paid ads amplify each other

What You Should Already Know

• You have at least one course built or close to finished — that’s your content source
• You know which social platforms your audience uses (even roughly)
• You understand basic copywriting: headlines, hooks, calls to action
• You have a website or landing page where your course lives

If You’re Jumping Around

If you don’t have a course yet, start with Plan Your Course and build that first. This course teaches you how to extract content from something you’ve already created. Without a course, there’s nothing to repurpose. If you’re planning ahead, you’ll learn the framework — but the real power comes when you have material to work with.