Your Teaching Instinct Is Better Than Any Framework
In the last lesson, you learned a four-part structure for writing lessons. It’s a solid framework. Use it.
But here’s something I want you to understand before you start writing: a framework is a tool, not a master. And sometimes, the most effective teaching doesn’t come from following a framework at all. It comes from doing what feels natural.
A Dean’s Honest Observation
When I was the dean of a college, I watched a natural experiment play out in real time.
Our earliest online courses were written by subject-matter experts — people who’d spent years, sometimes decades, doing the actual work in their industries. Computer networking instructors. Programming teachers. People who’d built and maintained real systems, written production code, configured live networks. These people knew their craft cold.
None of them had formal training in education. They wrote their courses the way they’d naturally teach someone on the job: here’s what you need to know, here’s how to do it, here’s where people mess up, now try it yourself. A master showing an apprentice the ropes.
The results were strong. Students completed the courses. They passed their certification exams. They went into the workforce prepared.
Then budgets grew. The college hired instructional designers with advanced degrees. And they started running every course through a formal process — learning objectives aligned to competency frameworks, assessments mapped to taxonomies, content structured around approved pedagogical models.
Sound good in theory? In practice, it often wasn’t. Content that practitioners considered essential got removed because it didn’t fit the framework. Lessons that had been clear and direct got reframed into something more “pedagogically sound” — and less effective. Faculty complained that students were lost in material they’d previously grasped. The instructors’ jobs got harder because they had to teach around the restructuring instead of teaching through it.
The expertise was the same. The subject matter was the same. What changed was the layer of formalization wrapped around it — and in many cases, it made things worse.
The Apprenticeship Model Works
Here’s what those subject-matter experts were doing, even though they couldn’t have named it:
Demonstrate. Show the student what the finished result looks like. Explain. Walk through the steps, pointing out what matters and what doesn’t. Watch. Let the student try while you observe. Correct. Point out what went wrong and how to fix it. Repeat. Do it again until they can do it without you.
That’s not a framework from a textbook. That’s how skilled trades have taught apprentices for thousands of years. Carpentry. Blacksmithing. Surgery. Cooking. It works because it mirrors how humans actually learn: by watching someone who knows what they’re doing, then trying it under guidance.
When you write a course lesson and you think “I’ll just explain this the way I’d explain it to a new hire” — you’re doing the apprenticeship model. And that’s not a fallback. That’s a genuinely effective teaching approach.
When Formalization Helps (And When It Doesn’t)
I’m not saying instructional design is useless. It’s not. Understanding how people learn — that clear objectives help, that practice matters more than passive reading, that assessments should match what you actually want students to do — these principles are real and valuable.
The previous lesson’s four-part structure? That’s informed by sound educational principles. Use it.
The problem isn’t frameworks. The problem is letting the framework override your expertise. When you find yourself removing content because “there’s no learning objective for it” — but you know from experience that students need to hear it — trust your experience. When a lesson feels awkward because you’re forcing it into a template — write it the way you’d naturally say it, then shape it afterward.
Formalization helps when:
- You’re not sure where to start and need a structure
- You’re explaining something complex and want to make sure you’re clear
- You’re trying to figure out whether your course is complete
Formalization hurts when:
- It makes you cut content your experience tells you is important
- It makes your writing sound like a textbook instead of a conversation
- It slows you down so much that you never finish the course
Your Voice Is the Product
There are other courses on your topic. Probably dozens of them. Some are free on YouTube. Some are on marketplace platforms for $15. The information in your course overlaps with what’s already out there — that’s just reality.
So why would anyone pay for yours?
Because of you. Your perspective. Your specific way of explaining things that makes sense to a certain type of student. The mistakes you’ve made that no one else talks about. The shortcuts you discovered that no one else teaches. The stories from your experience that illustrate concepts in a way no textbook can.
When you teach in your natural voice — the way you’d talk to a colleague or a trainee — that personality comes through. Students feel like they’re learning from a real person, not a faceless institution. That’s not just more engaging. It’s more effective. People learn better from someone they connect with.
If you sanitize your teaching voice to sound more “professional” or more “educational,” you lose the very thing that makes your course worth buying.
The Practical Takeaway
Use the four-part lesson structure from the previous lesson as a starting point. It’ll keep your lessons focused and organized.
But when you sit down to write a lesson and the words come out differently than the template suggests — in a way that feels more natural, more direct, more you — go with that. You can always tidy the structure later. You can’t manufacture authenticity.
The course creators who succeed long-term aren’t the ones with the most pedagogically rigorous lessons. They’re the ones whose students say “this person explains things in a way that finally makes sense to me.” That happens when you teach like yourself, not like a textbook.
Your instincts brought you this far in your career. They’ll serve your students too. Trust them.
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